For the Hindu community, the Diwali mela serves as a great means to get in touch with their cultural roots and make their children aware about the rich cultural heritage of India. The fetes provide a platform to build the bonds of friendship and develop the feelings of brotherhood. At many places, these Diwali fairs are organized for a social cause, wherein the money earned is contributed to charity.
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There are stalls that exhibit various handicraft items that can be placed as a decoration item in the showcase of your living room or bedroom. You can also find stalls of pottery making. Different kinds of competitions are held, in which people participate enthusiastically. Sometimes, these fetes also include sizzling performances by renowned celebrities.